27 Best Commercial Ads From Real Life Brands
Creating a compelling commercial video is a tough nut to crack. You must capture attention quickly, hold it throughout your ad, and leave viewers with a lasting impression of your brand. If you're wondering how to make a commercial video that achieves these goals, the best approach is to study successful ads from real-life brands. That’s where this article comes in. We’ll break down the best commercial ads to help you craft your award-winning video.
As you read, remember that Moonb’s educational video production services can help you achieve your advertising goals. With a catalog of over 20,000 video assets, we can help you find the exact footage you need to create the perfect commercial that resonates with your audience.
27 Best Commercial Ads From Real Life Brands
1. Animated Commercial Ads by Moonb
Moonb is a video marketing agency offering unlimited video-making and editing subscriptions.
Its team includes:
- Senior motion designers
- Video editors
- Illustrators
- Creative directors
Who uses animation to explain software products better? Moonb has created several storytelling ads using animations to help businesses better define their product offerings and relate to the audience in a much better way.
2. Alexa Loses Her Voice: A Stellar Product Advertisement
This hilarious product demo video captures the attention right away. It begins with Alexa losing her iconic voice, leading to a parade of celebrity stand-ins, including:
- Gordon Ramsay
- Cardi B
- Anthony Hopkins
Trying (and failing) to fill the role. Although the functionality of the Echo smart speaker takes a backseat, the video’s clever storytelling leaves viewers convinced that Alexa is an essential part of daily life. This product ad effortlessly blends humor and placement, creating an unforgettable experience.
3. Grammarly: Apply to Jobs Confidently
In contrast to the previous example in terms of focus, this piece is designed to promote Grammarly, a writing assistant that helps users polish their:
- Spelling
- Grammar
- Punctuation
Whereas the Amazon ad is subtle in its promotional content, Grammarly chooses a more straightforward path.
In this 19-second video, a woman describes how the software can help users sound more confident and make their job applications stand out. The funny and entertaining angle is also present, but now it is relegated to the background.
Figuratively and Literally
This product advertising example is part of a series called “Better Results with Grammarly.” Each video shows viewers exactly how the software can help them in different situations, each ending with a solid call to action (CTA) that encourages viewers to try it for free.
4. AT&T “Nightmare”: Best Product Ads
If you’ve come across this article by Googling something like “how to advertise a product,” you’ve probably never imagined you could make a horror movie trailer out of it. Yes, you’ve read that right! AT&T chose to promote its internet data plan in a very creative and memorable way here!
This fantastic product advertisement example displays many of the typical elements of a horror movie trailer: suspense music, eerie voiceover, the review of an 8-year-old boy saying he was on the edge of his seat… Wait, what? The gloomy imagery suddenly switches to two happy kids in the backseat of their parents’ car, obviously engrossed in whatever they’re watching on their tablets. The subliminal message here is that having WiFi in your vehicle to keep small children occupied can prevent your road trip from becoming a nightmare.
5. The New Land Rover Defender “Unstoppable”
If you liked the movie trailer idea, what do you think about making an actual movie scene out of your product? The Land Rover Defender starred in the James Bond movie “No Time to Die,” and the company used footage from rehearsals to create one of the best product advertisements for the vehicle.
In this action-packed video, the Defender is subjected to some of the toughest tests, tackling even the most unforgiving terrains to show its endurance and durability. Thanks to the impactful visuals, you can easily picture yourself getting in the car and going on an adventure of your own.
6. Netflix: One Story Away
We all know Netflix. Most people reading have probably been guilty of binge-watching a show there at least once (no judgment here, we’ve done it too). But do you know how Netflix goes about promoting its streaming service? By capitalizing on the power of storytelling.
This product advertisement example promotes emotions that can be experienced by using their service. Can you see where this is going? By associating your product with intense positive feelings, you’re more likely to convince people to become customers or at least catch their attention!
7. Amazon Coins
This animated Amazon advertisement focuses on the usability of Amazon Coins and the difference they can make in gameplay.
This has the video pulling double duty:
The company gets to explain the impact the product can have on people’s lives and what makes it interesting.
It doesn’t hurt either that more than just delivering a message, the gorgeous animations and engaging storytelling also help convey the brand’s feel, which allows the company to connect with potential customers on a more personal level.
8. Mercedes-Benz “Chicken”: Product Advertisement
This might not look like what you’d expect from a business like Mercedes-Benz advertising products, but that’s precisely why we’ve decided to include it. While this is an ad for Mercedes-Benz, you’ll see it doesn’t feature a car but a pair of hands making a chicken dance to music instead.
On the surface, this looks nothing like your typical product advertisement example. But bear with us for a moment because this video got over 2 million views in only four days! While you were enjoying the dancing chicken, did you notice how its head always stays stable? This is a clever and simple way of illustrating how the “Magic Body Control technology,” the product feature the company wants to highlight, works.
9. Nike: Play New
Nike is well-known for including motivational messages in its product ads, and this one is no exception. This is another example of an advertisement for a product focusing on emotions, but with an interesting twist. If you’re not that much into sports, you might not realize that this product advertising example features an elite cast of professional athletes.
These athletes aren’t showing off their superior physical prowess like most sportswear product commercials do. Instead, they’re seen discovering and failing at new sports but finding joy in them, something that can happen to both the pro athlete and the regular couch potato.
10. Apple Airpods Pro “Jump”: Best Product Advertisement
One of the major concerns Apple customers had about AirPods was whether they’d pop out of your ears when you’re out and about. Apple cleverly addresses the issue with an action-packed video in which the protagonist jumps around while the AirPods remain in place.
But what makes this a great advertisement is that it addresses what would be considered a downside (they look like they won’t stay in your ears) while showcasing the advantages (transparency and noise cancellation features).
11. Starbucks: Home Coffee
The Starbucks At Home Coffee series is another excellent example of how to advertise a product. Each episode focuses on a different person with different coffee preferences, but together, they present all the varieties of Starbucks coffee available for home brewing.
But what makes this product advertisement example different from all the others we’ve seen so far?
One word: Personalization
Starbucks is about providing a personalized experience (think about your handwritten name on the cups!), and these ads try to persuade you to take this experience home.
12. Google: Get back to what you love
Google is often viewed as just a search engine a practical tool to find information. Creating a meaningful product advertisement to highlight its emotional value rather than its utility can be a tough challenge.
How did Google overcome this? They developed a compelling product ad built around a timely and relatable topic to humanize their brand. The video ends hopeful, demonstrating how even a practical tool can foster an emotional connection when approached thoughtfully.
13. HP: They Print at Night: Midday
Running out of ink is one of those everyday annoyances, frustrating and often unavoidable. HP transformed this pain point into a series of quirky product ads, featuring a vampire couple and their printing woes.
In this commercial ad, the narrative highlights how inconvenient it is to run out of ink at the wrong time, humorously asking why printers even require cyan to print in black and white. HP’s solution? Subscribe to HP Instant Ink and never worry about running out of ink again. It’s a clever way to turn a common frustration into an engaging story.
14. Apple “Couch”: Advert Example
Apple makes its second appearance on this list with the Couch product advertisement, a brilliant blend of creativity and top-notch production. The ad transforms a mundane task, like searching for lost keys under a couch, into a visually stunning adventure.
The message is simple yet effective: With AirTags, nothing is truly lost, not even the tiniest items swallowed by your furniture. This advertisement example excels at generating excitement around the product by combining a relatable story with exceptional visuals.
15. Voltarol: Pain Relief – Product Commercial
Health products can be difficult to advertise due to the delicate nature of the topics they usually deal with. How can you address the joint problems that come with age (looking at you, knee) in a tactful manner but without making it sound too gloomy in your healthcare marketing strategy?
Cue this health product advertisement that combines an adorable pug and a funny but informative script! The dog’s hassle at having his nap interrupted lightens the mood from the beginning and piques viewer attention. Once they’re hooked, the more important information about the product can be delivered.
16. Jeni’s Splendid Ice Creams
Small businesses might feel a bit lost when they first dip their toes in the video advertisement world. It’s not easy to balance a budget with making a quality piece that makes does your product or service justice, but it’s truly possible to do it without going crazy in the process.
This example of a product advertisement from Jeni’s, a modest ice cream shop, shows us how you don’t need the latest equipment to get great results. The brand combined catchy music and focuses on the ingredients of the ice cream sandwich for a satisfying shot that makes us wish we could have a piece of it.
17. Nurx: Health Treatment
Healthcare services can be incredibly hard to market because of the sensitive issues the content often needs to tackle. But this product advertising example shows just how, sometimes, being straightforward is just what you need to do.
Did you notice how the lighting is rather gloomy in the first scenes? Then, 10 seconds later, Nurx is introduced, and everything becomes brighter as the app’s features are explained, a great tactic from the healthcare marketing agency that produced it.
18. Taco Bell: Web of Fries – A Cinematic Product Advertisement
This commercial ad has everything needed to captivate an audience. At first glance, it might seem unconventional, but that’s precisely the charm turning a regular product advertisement into an entertaining, cinematic experience is a recipe for success.
Brands with the resources to invest in high-quality ads for products can benefit immensely from this approach. Don’t believe me? Consider this: Taco Bell’s nacho fries became one of the most successful food launches in history, and this advertisement product played a key role in making that happen.
19. Naturally Curly: Honey Baby – Product Ad
This short and sweet product advertisement is part of a social media campaign by Naturally Curly to introduce a new line of products for curls, coils, and waves. What makes this advertisement stand out is how it communicates its message in just 15 seconds no unnecessary details, just straight to the point.
The campaign goes further by encouraging user interaction on social media. This strategy promotes a product, boosts engagement, and builds a deeper connection with the audience.
20. Barber Shop: A Memorable Product Ad by Red Bull
Whether you’re an established brand or just starting, having a recognizable identity is crucial. A consistent and distinctive style can make your product advertisements instantly recognizable and help convert viewers into loyal customers.
Red Bull’s animation style, much like whiteboard animation videos, is a prime example of this. From TV spots to billboards, their signature look makes each piece unmistakably theirs. While building such a cohesive identity takes time, you can start small, use a consistent color palette, or develop a recurring character to strengthen your brand’s visual identity.
21. Pringles: Sad Device
Sometimes, making one video for each product you offer is not possible, or even realistic. That’s the case for Pringles, which has so many different flavors it’d be difficult (and pricy!) to dedicate a piece to each of them.
That’s why, in this Super Bowl product advertising example, Pringles not only highlights how many products it offers, but also all the different flavor combinations one could make. 318,000 is a number that would definitely catch the audience’s attention and pique their interest, encouraging them to try all the possible combinations. The line “There’s a pringle stack for everyone” reflects the company’s mission of appealing to a wide range of tastes.
22. Accelerant
When you have a very complex product, the best approach to tackling it is animation. Watching a fun video about insurance is much better than listening to a real person go on and on about the same topic. Animation can visually represent complex jargon and processes, making them easier to understand, and that’s why Accelerant chose to partner with us to create this great product advertisement example.
To make everything even easier, this piece begins with a problem most businesses usually encounter, followed by a concrete example of such a problem. Then, the process of acquiring insurance is explained in the form of an example to better illustrate the complexity of the value chain. Once that information is clear, the company is finally introduced as the perfect solution to those challenges, with a breakdown of the key services and features offered.
23. Patagonia: The Better Sweater Just Got Better
Inspiring viewers with your company’s ethics and vision isn’t easy, but this amazing product advertisement video by Patagonia nails it. The Better Sweater is (almost) entirely made from recycled materials and still every bit as soft and cozy as any of its other products.
To reinforce this idea, the company has chosen an appropriate minimalistic style with colors, characters, and music that convey a sense of coziness and comfort.
24. Nike: Air Max 2017
Your imagination is the limit when it comes to all the possible ways you can tackle your product advertisement video, and this piece by Nike proves it. Just take a look at how this product advertising example doesn’t have any voiceover or even a storyline, but it nonetheless effectively conveys the company’s message through engaging, abstract visuals alone.
The imagery evokes a sense of softness and comfort, both key attributes of Nike’s product, and creates a sensory experience that keeps the viewer’s eye glued to the screen.
25. Tetley: Now We’re Talking
Is there anything more relaxing than sitting on the couch with your pets and a warm drink? I doubt it, and that’s what Tetley thought as well. Using talking animals to convey a message might be one of the oldest tricks in the book, but it’s relevant and worth mentioning among these amazing product advertisement videos.
The idea is that the tea is so relaxing, it’ll make anyone talk after a cup, even cats and dogs! The result is a heartwarming, cute, and humorous piece that the company’s audience loved, just take a look at the comment section and see for yourself.
26. Heinz: Moment You Find Heinz
Have you ever found a cheaper or better product after already putting another brand’s in my cart? What a hassle it is to go and put it back where it belongs! I’m sure every one of us has gone through a similar situation before, having to hide something in the wrong aisle just so we don’t have to go all the way back to the right place.
Heinz decided to associate this common experience with their brand, hoping that customers would think of it the next time they make such a swap. Moreover, it plants the idea that no other brand can compare to Heinz.
27. Function Point
This Function Point video cleverly showcases the power of data-driven insights for global expansion. The animation's clear visuals effectively communicate the challenges of international e-commerce, and the dynamic grid highlighting opportunities is a powerful element.
The video's Ad Campaign Tech is evident in its concise storytelling. Amazon GEO is presented as a solution, simplifying the process. The concluding shot of positive customer reviews in multiple languages powerfully reinforces the global reach and success enabled by the platform. The video's concise nature and use of visuals make it a great example of effective communication.
How Moonb Helps With Creating Commercial Ads
When it comes to commercial ads, Moonb isn’t just about making videos. We’re about crafting the footage that gets people talking about your brand. We deeply dive into your product or service, genuinely experiencing it to understand what makes it unique.
We analyze:
- Your audience
- Market trends
- Competitive landscape
to develop creative, attention-grabbing concepts that resonate. Our team blends strategic thinking with cinematic storytelling to produce visually stunning and emotionally compelling ads that captivate viewers and drive actual results.
Seamless Project Management to Elevate Your Brand
With seamless project management through:
- Trello
- Slack
- MS Teams
Weekly strategy calls and a contract-free, full-service approach, we make the entire process smooth and collaborative.
Whether you need a bold, high-energy campaign or a sleek, sophisticated brand story, Moonb ensures your commercial ad stands out in a crowded market. Ready to elevate your brand’s presence? Let’s create something unforgettable together.
Why Use Video for Marketing Your Business
If you aren’t using video content as a part of your social media marketing strategy, now is the time to start. Here are some benefits of incorporating video into your digital marketing strategy.
Increased engagement
Videos are an effective way to connect with existing and new consumers alike. This marketing campaign is more engaging than alternatives like still photos, making it easier to engage people with your content.
Research suggests that short video content is a great way to incite an emotional response from people, which is the first step to getting them to engage. Short videos can also hold people’s attention, encouraging them to dwell on a site.
Improved SEO rankings
By encouraging people to remain on your website’s landing pages for longer, videos can also help improve your platform’s search engine optimization (SEO) rank. This makes it more likely that search engines like Google will show people your content when they search.
Popular search engines like Google also pick up online videos. Additionally, video-centric platforms like YouTube are increasingly functioning as search tools themselves. YouTube isn’t just a social network; people also use it to look up information.
Higher conversion rates
Video can also help convert viewers into customers by encouraging them to engage and interact. Increased conversion rates mean more customers and more money coming into your business.
Many videos end with a call to action (CTA). This can be a simple, clear message like:
- Click Here
- Buy Now
The CTA at the video’s conclusion encourages the viewer to act and can convert them into a customer.
Enhanced Brand Recognition
Video content is a great way to help craft a strong brand. Your “brand” refers to the unique way people view your business. Video's power to engage with people and incite emotional reactions makes it especially useful for branding.
A brand differentiates your business from companies that sell similar products or services. Crafting a strong brand can help you stand out and boost sales.
Improved User Experience
Video is an easy-to-digest way for consumers to receive information. They don’t have to read long walls of text; they can instead sit back, watch, and listen. This makes for a more seamless customer experience with zero hassle.
Certain types of videos, like tutorials and explainers, can significantly benefit consumers. For example, a product explainer video can highlight key features of a product and explain how they work.
Moonb: Seamless Corporate Video Production for Modern Brands
Moonb is a video marketing agency that offers corporate video services. We offer seamless project management integration via:
- Trello
- Slack
- MS Teams
Weekly strategy calls and a contract-free, full-service production approach. Moonb is a superior alternative to traditional video agencies, freelancers, and in-house production teams.
Our flexible, subscription-based model combined with our expertise in creating compelling video content positions us as the ideal partner for companies looking to elevate their marketing and educational initiatives through the power of video.
Start a 3-day free trial with our corporate video services to take your content to the next level.
Start a 3-day Free Trial to Take Your Content to the Next Level with Our Educational Video Production Service
Moonb video marketing agency specializes in corporate video services. We help businesses reach their goals fast with engaging video content. We simplify the video production process with seamless project management integration via:
- Trello
- Slack
- MS Teams
We also provide weekly strategy calls and a contract-free, full-service production approach.
This flexible, subscription-based model combined with our expertise in creating compelling video content positions us as the ideal partner for companies looking to elevate their marketing and educational initiatives through the power of video.
Start a 3-day free trial with our corporate video services to take your content to the next level.
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