Top 26 Creative Video Ads From Your Favorite Brands

I rented a car to head to a conference a few years ago. When I arrived at the rental location, I was bombarded with offers for upgrades and insurance. I quickly said no to everything. But when I got to the car and opened the door, a video on the screen immediately started playing. Creative video ads are a great place to start if you want to learn how to make a commercial video that stands out and captures your audience's attention. In this article, we’ll explore how to make a commercial video that stands out and creative video ads. 

We’ll look at top examples from brands you love to inspire your next project. Moonb also offers educational video production services for businesses aiming to engage their audience and ease them into a purchasing decision.

Top 27 Creative Video Ads From Your Favorite Brands

1. Animated Commercial Ads by Moonb

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Moonb is a video marketing agency offering unlimited:

• Video-making 
• Editing subscriptions

Our team includes:

• Senior motion designers
• Video editors
• Illustrators
• Creative directors

Animated Storytelling

They use animation to explain software products better. Moonb has created several storytelling ads using animations to help businesses better define their product offerings and relate to the audience in a much better way.

2. DollarShaveClub.com: ‘Our Blades Are F***ing Great’

This viral hit set a prime example of how epic video storytelling can turn an ordinary product into a billion-dollar business. It eschewed the tried-and-tired approach that many popular brands took at the time. 

Instead of boring us with 90 seconds of a beautiful man admiring his shaven face, the ad starts with CEO Michael Dubin asking a simple question: “Are our blades any good?” This is followed by pure absurdity at its best. From a toddler shaving a man’s head to a goofy-looking bear giving the thumbs up, Dubin keeps his target audience entertained throughout the ad. 

Viral Impact

Not only did the video rack up millions of views, but in July 2016, Dollar Shave Club was acquired by Unilever for a whopping $1 billion.

3. Amazon: ‘Alexa’s Body’

This ad, featuring American actor Michael B. Jordan as Amazon’s widely popular virtual assistant Alexa, set plenty of hearts aflutter (over 78 million) on YouTube. With the handsome movie star taking the physical form of Alexa, fans can envision a life where Jordan makes mundane tasks, such as dimming the lights, seem like the greatest thing since sliced bread. 

The 60-second spot cleverly combines the power of a celebrity endorsement with a product that has already gained a massive following over the years. The ad served as the perfect platform to showcase Amazon’s 2020 Echo model while promoting the release of Jordan’s movie Without Remorse on Amazon Prime. That’s two pitches for the price of one.

4. Taco Bell: ‘Web of Fries’

When it comes to social video ads, there’s no other brand that does it quite as well as Taco Bell. A case in point is this fake movie trailer, starring American actor Josh Duhamel, promoting its limited-edition Nacho Fries launch. 

What starts as a simple quest to discover why Taco Bell doesn’t serve fries turns into an action-packed spot with all the elements of a cinematic masterpiece, like crazy clowns, a big fries conspiracy, and the Burger People.

Storytelling Power

Web of Fries is an excellent example of how video ads do not always have to sound like announcements. Sometimes, you only need a riveting story to keep your audience hooked.

5. Walnut.io: ‘#WeAreProspects’

There's nothing more frustrating than having to buy software online. No one understands this better than the team at Walnut.io, who've come up with the perfect solution to this problem: #WeAreProspects. But to prove their point, they cleverly highlight the issue in this ad, which shows a customer struggling to buy a shirt at a store. 

As she asks about everything from traffic lights to business emails, you can't help but want to tear your hair out, too. The film uses a fantastic concept and storyline to draw attention to issues with online purchasing experiences. It does a great job of explaining the problem without providing any explanation. It all comes through in the story.

6. Webflow: ‘We Have A Typo’

It’s every designer’s nightmare. The dreaded TYPO! But swooping in to save the day is Webflow’s no-code solution to correcting simple typos, a solution which wouldn’t require involving Peter and the rest of the tech team, as demonstrated in this ad. 

It does a great job illustrating an experience any marketer can identify with while adding humor and quirkiness to keep the viewer engaged. While it can be difficult to make creative video ads for SaaS products, a good rule of thumb is to focus on simplifying technical or complex issues in a manner that seems fun and relatable as well.

7. Travelers Insurance: Legacy

Adding plenty of humor is the only way to make insurance video ads seem less frightening, right? Wrong. Ask the brilliant marketing team at Travelers Insurance, who prove that sometimes it pays to take the road less travelled. 

They decided to use the concept of legacy to create a video ad that doesn’t just tug at the heartstrings. It also reminds us about the importance of having insurance. Following the story of a father and daughter, as they manage their hardware store over the years, the ad showcases how the family-owned business remains strong even after being ripped apart by a natural disaster, all because of insurance.

8. Under Armour: #WEWILL

What’s not to love about two athletes playing with a soccer ball whilst dangling hundreds of feet up in the air from a hot-air balloon?! Created in partnership with GoPro, this ad captures the thrill and excitement sports professionals feel, whether on the field or in the air. 

Made for Instagram, this type of content can hold your attention as you scroll through millions of other videos on your newsfeed. A good takeaway from this ad is that you don’t always have to promote the brand; sometimes, building a lifestyle around your brand on social media can do wonders, too.

9. Knorr: ‘Love at First Taste’

Knorr had launched its ‘Love at First Taste’ campaign to bond with young millennials in 2016. After a global research project indicated that sharing the same flavor profile can increase attraction between two people, the brand decided to conduct a social experiment that included 14 strangers who had been paired according to their love of similar flavors. 

This unscripted ad features the singletons meeting and feeding each other for the first time, while discovering their love for food and flavors together. Gaining 100 million views in the first three weeks, the campaign went a step further by building an emotional connection with single foodies everywhere by launching an online interactive platform called the Knorr Flavour Profiler.

10. Samsung: The Next Big Thing Is Already Here

If you’re looking for the best Facebook video ad examples, this Galaxy S II ad tops the list. Why is it perfect? For starters, it is the ideal length (60 seconds) needed to capture viewers’ interest without leaving them overwhelmed or bored. 

It hilariously highlights the subtle rivalry between two of the biggest tech brands in the world:

• Samsung 
• Apple

Clever Comparison

Poking fun at the iPhone fanboy mentality, the ad starts with long queues of ardent Apple fans outside multiple stores. As they eagerly await the launch of the next big thing in the smartphone world, they chance upon Android users… and their phones. 

What follows next is an awakening as the iPhoners are given a rundown of all the epic features that make the Galaxy S II far superior to the competitor’s product. It's subtle. Very subtle.

11. Salesforce: ‘Transform Your Business’

For those wondering how to make video ads on LinkedIn that don’t seem too sales-y, this Salesforce commercial is a great example. By highlighting the ideal customer experience, the ad helps us better understand how companies can level up in various departments to match their consumers’ expectations. 

Whether it’s customer service or IT, this 30-second spot shows how Salesforce helps bring companies and customers together while providing a better experience. The bottom line? Corporate ads do not always have to be dull and uninspiring. With a little bit of creativity and fun visuals, it’s possible to create feel-good content that works well for both B2B and B2C audiences.

12. monday.com: “Manage Your Team’s Workload”

It’s challenging to stay on top of your team's daily tasks—that is, unless you have Monday.com. While it may seem like just another project management tool, this ad proves otherwise as a team lead (aptly dressed in a ballet leotard) highlights all the various functionalities that make Monday.com a great addition to any company. 

It expertly points out everyday challenges and explains how the platform can help solve these problems for any manager.

13. code.org: ‘What Most Schools Don’t Teach’

As a non-profit organisation pushing for more schools across the US to teach computer science, code.org knew there was only one way to get people’s attention: influencer marketing. The result is this ingenious piece of content that features some of the biggest names from diverse backgrounds, including:

• Facebook/Meta founder Mark Zuckerberg 
• NBA All-Star Chris Bosh 

Inspiring Advocacy

These personalities share their experiences with coding and why it’s needed in today’s world. There’s even a call-to-action towards the end of the ad that encourages viewers to visit code.org to learn more about coding. 

This ad opens up a whole new conversation about computer science while giving the next generation of coders the tools they need to succeed.

14. Apple: ‘The Whole Working-From-Home Thing’

Our list of the greatest video ads ever made would not be complete without this Apple commercial, which perfectly encapsulates remote work in a virtual office, including those with virtual business addresses. Yes, that thing became popular during the pandemic. 

Following the success of the brand’s award-winning 2019 commercial, “The Underdogs,” this sequel showcases the same crew adjusting to working from home as they struggle to develop the next groundbreaking box design in one week. 

Relatable Humor

From screaming kids to embarrassing wardrobe fails, this ad showcases the realities of working from home while promoting various Apple products and devices used by the team to make their dream design come to life. The ad provided much-needed comic relief for office workers worldwide as they coped with their new working conditions.

15. Airbnb

Airbnb is a popular online marketplace where people can rent their properties to those seeking accommodation in specific areas. This fast-paced ad showcases the benefits of using Airbnb efficiently. The commercial advertisement effectively highlights how:

• Making your house an Airbnb 
• Earning money is made easy with captivating animations

16. Samsung

Samsung’s Rear Window video ad, crafted by the content creator at Dorian & Daniel, offers a unique spin on advertising that captures hearts with an unlikely hero: a city spider. In a captivating story, the spider becomes enamored with a Samsung Galaxy S22 Ultra, drawn to its camera that mirrors the spider’s own eyes. 

The clever storyline in the ad entertains and subtly showcases Samsung’s Galaxy series’ advanced camera technology, making a compelling case for its competitive edge without a hard sell.

17. Volvo Trucks

Volvo Trucks’ iconic 2013 B2B ad features Jean-Claude Van Damme performing a breathtaking Epic Split between two moving trucks. With minimal dialogue, the fun ad utilizes the serene sounds of Enya and Van Damme’s calm narration to advance the narrative, subtly emphasizing Volvo Trucks’:

• Precision
• Stability
• Confidence

They remind viewers of the robust capabilities of Volvo’s engineering without relying on technical jargon.

18. Volkswagen: ‘The Force’

In this charming advertisement from 401 Dixie Volkswagen, a child dressed as Darth Vader tries to use ‘The Force’ to command a Volkswagen Passat with a little secret help from Dad. This ad, celebrated for its simplicity and heartwarming twist:

• Captures the imagination 
• Brings a smile without a single line of dialogue

The video cleverly leverages a beloved character to create a memorable moment that resonates with viewers, reinforcing the brand’s family-friendly image.

19. Apotek

This innovative advertisement for a new hair product line surprised Swedish subway commuters. Positioned on train platforms, digital screens displayed images of models equipped with ultrasonic sensors from the neck up. 

As trains approached in the video, these sensors triggered the images, creating the illusion that the wind from the train was blowing the models’ hair.

What Makes It Stand Out

• Interactive digital display 
• Eye-catching visual illusion 
• Direct product demonstration in action

20. Old Spice: ‘The Man Your Man Could Smell Like’

The iconic Old Spice ad, The Man Your Man Could Smell Like, created by Wieden & Kennedy, revitalized the brand with its witty and engaging approach. Featuring the charismatic Isaiah Mustafa, the fun ad humorously suggests that using Old Spice body wash can elevate a man’s allure to that of a romantic millionaire jet fighter pilot. 

Playful Brilliance

The rapid-fire, seamless transitions from one fantastical scenario to another, such as magically turning tickets into diamonds, entertained and showcased the brand’s:

• Dynamic 
• Humorous image
  

This campaign was effectively integrated across multiple channels, like a social media platform, where the ad engaged directly with fans through personalized responses.

21. Nestle Lean Cuisine

Lean Cuisine’s Weigh This campaign masterfully shifted the conversation from weight loss to body positivity. Instead of focusing on losing weight, the campaign highlighted women’s diverse and personal achievements, such as how much love I give my children. 

These statements were artistically displayed on boards and showcased on a public wall, transforming a video marketing strategy into a powerful public affirmation of individual worth.

What Makes It Stand Out

• Positive brand repositioning
• Strong emotional engagement
• Supportive and inclusive message

22. Procter & Gamble

Procter & Gamble’s Olympic commercial poignantly captures athletes’ and their parents’ emotional and supportive journeys, particularly their mothers’ guides. This fast-paced video advertisement merges heart-wrenching montages of athletes experiencing falls and failures with uplifting moments of maternal encouragement.

Culminating in a victorious display of the athletes competing for Olympic gold, the commercial is set to Ludovico Einaudi’s stirring Oltremare, evoking deep emotional responses from viewers, regardless of their interest in the Winter Games.

23. Chipotle: ‘Back to the Start’

Back to the Start is a compelling short film directed by Johnny Kelly. It narrates the journey of a farmer who transforms his traditional family farm into an industrial animal factory and then realizes the need for a more sustainable approach. The film, commissioned by Chipotle, underscores the importance of a sustainable food system. 

The soundtrack features Willie Nelson’s haunting rendition of Coldplay’s The Scientist, adding profound emotion to the narrative. The song in the ad is available for download on iTunes, with proceeds benefiting The Chipotle Cultivate Foundation.

24. Apple: ‘1984’: Super Bowl

Apple’s iconic 1984 commercial debuting the Macintosh personal computer is a landmark in advertising history. Directed by Ridley Scott and conceptualized by Chiat/Day’s Steve Hayden, Brent Thomas, and Lee Clow, the video advertisement features a dystopian setting inspired by George Orwell’s novel 1984. 

Anya Major stars as a rebellious heroine who disrupts a totalitarian broadcast, symbolizing Apple’s challenge to the conformist computing market. Premiering during Super Bowl XVIII, this video ad was a dramatic introduction to Apple’s innovative vision.

25. Honda: ‘The Cog’

You can’t take your eyes off this video ad. This engaging WebRidesTV commercial by Honda brilliantly showcases the Honda Accord through a captivating two-minute video that transforms car parts into a complex Rube Goldberg machine. Each component interacts seamlessly, creating a chain reaction that highlights the precision and quality of Honda’s engineering. 

The video demonstrates the Accord’s intricacies and holds viewers’ attention from start to finish, emphasizing the vehicle’s innovative design and reliability.

26. Cadbury: ‘Gorilla’

Cadbury’s 2007 commercial, featuring a gorilla, captures a mesmerizing and unexpected moment that quickly became iconic. The video ad uses a gorilla that sits in contemplation, and the tension builds with anticipation of what is to come. The ad bursts into a passionate drum solo, perfectly synced to Phil Collins’s In the Air Tonight. 

This video ad captivates viewers by combining the unexpected: a gorilla feeling the music with the universally familiar thrill of a beloved song. The video ad uses a playful yet powerful approach to convey the joy and spontaneity associated with the business.

27. Sony Bravia: “Balls”

Sony Bravia’s Balls commercial is a stunning visual feast, hailed as one of the greatest advertisements ever. In this memorable spot, thousands of colorful bouncing balls cascade down the streets of San Francisco, creating a mesmerizing flow of:

• Color 
• Movement

The resonating background song enhances the visual impact, turning the commercial into a near-perfect blend of:

• Sound 
• Imagery

The fast-paced video showcases the vibrant display capabilities of Sony Bravia TVs. It also captivates viewers, making them forget everything else for its two-and-a-half-minute duration.

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Why Choose Moonb For Your Creative Video Ads

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When it comes to video marketing, most companies face the same frustrating crossroads of hiring in-house and dealing with:

• Overhead
• Freelancers who vanish mid-project
• Agencies that charge a premium just to stay on schedule

That’s where Moonb flips the script. We’re not your typical video agency. We’re the creative video partner you didn’t know you needed. No Overhead. No Commitments. Just Results.

Think of Moonb as your full-service video team without:

• The hiring costs
• HR headaches
• Long-term contracts

Flexible Quality

Our subscription-based model means you get consistent, high-quality content on your terms. Need to scale up? Easy. Want to pause or pivot? No problem.

You get freelancers' flexibility, with an internal team's accountability and reliability, only better.

Seamless Collaboration from Day One

Once you’re in, you’re in. Within minutes of signing up, we’ll get you onboarded to our streamlined production platform, where you can:

• Request videos
• Track progress
• Stay in the loop every step of the way

We integrate seamlessly into your workflow, whether your team runs on:

• Slack
• Trello
• MS Teams

Personal Connection

We truly feel like part of your team.

You’ll meet your dedicated crew on a kickoff call. No mystery faces or email tag; just a real relationship from the start.

Quality Content, Strategically Created

We don’t just crank out videos. We create content that tells your brand story with impact. Before anything hits the timeline, our team takes time to understand your:

• Voice
• Messaging
• Audience 

From marketing campaigns to internal training, we design video strategies that drive action. Wth weekly strategy calls, you’ll always know:

• What’s happening
• Why it matters
• Where your content is going next

Ditch the Old Way of Doing Things

No more chasing down freelancers, waiting weeks for edits, or being boxed into rigid agency packages. Moonb gives you the creative freedom, transparency, and quality you’ve been looking for, as well as a 3-day free trial so you can try us out risk-free.

If your brand is ready to level up with smart, scalable video content, Moonb is built for you.

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Why Use Videos In Your Marketing Strategies

Videos engage multiple senses, which makes them more effective than static images or text at capturing and holding consumer attention. Videos can:

• Improve a business’s search engine ranking
• Boost engagement
• Promote trust
• Enhance brand awareness
• Increase sales

Videos Improve Search Engine Ranking

A good video marketing strategy can improve your brand’s ranking in search engine results. Search engines like Google prioritize diverse and engaging content. High-quality video content can keep users engaged longer, which is one factor used in search engine ranking algorithms. 

Videos that include important search engine optimization keywords in their titles, descriptions, and transcripts help search engines understand and locate relevant content, directing customers who search for those terms to your videos. Videos can also appear on search results pages, including AI Overviews, inviting users to click through to your content. 

And when videos are shared on social media platforms, they link back to the original content, another factor in optimizing your search engine ranking. The more users interact with your videos, the better for your brand’s search engine discoverability. These interactions include:

• Liking
• Commenting
• Sharing

Videos Increase Engagement

Videos are more engaging than text or static images, keeping viewers engaged longer. Not only will video marketing increase customers’ attention to your brand, but it can also improve your overall engagement when these videos are shared via:

• Text
• Email
• Social media

Videos Build Trust

Integrating video into your business’s marketing strategy fosters trust by creating a more personal connection with your customers. Videos allow customers to see the people behind the product or service, and the use of music and compelling images can also help create an emotional experience.

Enhanced Confidence

Through informative videos, customer testimonials, and behind-the-scenes experiences, you can further enhance confidence in your brand’s:

• Expertise 
• Reliability

These types of videos can convey messages more easily than text or still images alone.

Videos Enhance Brand Awareness

In a crowded marketplace, a video marketing campaign can help attract consumer attention. Videos are everywhere on social media, and their dynamic nature allows you to use storytelling to connect with your audience. Once this connection has been established, viewers will likely share these videos directly with others or on their social media accounts. 

The more viewers your brand videos attract, the better you can strengthen your company’s:

• Identity
• Brand recognition
• Customer awareness

Videos Boost Sales

The ultimate goal of any business is to increase:

• Sales 
• Profits

Video marketing can help by appealing to customers in a:

• Compelling 
• Engaging way

Seeing a product in use or watching a video introduction to the company’s founder can be the final push to make the sale. Since video is easily shareable, happy customers spread the word to others, making it one of the most effective ways of organically reaching a new audience. 

Integrated Approach

Moonb is a video marketing agency that offers corporate video services. We offer seamless project management integration via:

• Trello
• Slack
• MS Teams
• Weekly strategy calls
• A contract-free, full-service production approach

Moonb stands out as a superior alternative to:

• Traditional video agencies
• Freelancers
• In-house production teams

Subscription Model

Our flexible, subscription-based model combined with our expertise in creating compelling video content positions us as the ideal partner for companies looking to elevate their marketing and educational initiatives through the power of video. Start a 3-day free trial with our corporate video services to take your content to the next level. 

How to Incorporate Video Into Your Marketing Strategy?

Define Your Goals for Creative Video Ads

Before you begin shooting and editing, outline your campaign’s intentions. This will define a clear purpose for your video marketing strategy that will guide you through every video you create. Follow these five steps to learn how to use video marketing most effectively for your business.

Identify Your Target Audience 

Out of all those people watching three hours of video daily, you need to locate the prime targets for your business. 

• Who is in the market for your solution? 
• Where are they consuming video content? 

Answering these simple questions will inform your research into:

• Demographics
• Consumer habits
• The digital buying journey

Cozy Data

You want to get cozy with your data and create one or several buyer personas. Once you have a clear picture of your ideal customer, you can plot where to host your message.

Choose the Right Video Sharing Platform and Format 

There are many platform options for social media video marketing. All these networks are better suited for different types of content. 

• B2B content for working professionals thrives on LinkedIn. 
• Facebook formats like Reels lean towards a 30+ market. 
• You’ll find Gen Z and younger consumers on TikTok. 
• YouTube and Instagram are dynamic hubs with large user bases across all ages for short-form and long-form video. 

When choosing the right place to post your content, many considerations must be made. Start with a platform where you already have an established base of followers. Read up on what content works best for that platform, then familiarize yourself with the video specifications, including:

• Format 
• Dimensions

Plan Video Scripts, Visuals, and Editing Needs

With an aim, an ideal viewer, and a home in mind, you can now plan your video’s:

• Direction 
• Vision

Split the life of the video into two cycles:

• Pre-production 
• Post-production

Intentional Planning

Start your video script with an outline, detailing ideas for visuals. Factor in a strong hook to catch viewers’ attention and a targeted CTA to drive conversions. Note what your video content will require, based on your:

• Audience
• Goal
• Platform

Visuals and Editing

Will you need to shoot visuals from scratch or use stock media? Cast your mind forward to the editing process and consider what tools you’ll use to enhance your video, such as captivating transitions or creating an AI voiceover using text-to-speech. This thorough planning will ensure an:

• Intentional production process 
• Focused final product

Batch-Create and Repurpose Videos

Design your video marketing strategy so you can batch-create multiple videos for one campaign. Tailor different versions of the same concept, track impressions and engagement, then repurpose the most successful video for suitable platforms. 

Minor tweaks for specific demographics and networks can help you generate leads across various channels: 

• Swap out background music to target different demographics with Instagram ads. 
• Trim a long YouTube video into a vertical YouTube Short. 
• Convert a long campaign video into a landing page video. 
• Extract customer reviews to include in a promo video. 
• Turn a video highlight into an original GIF for newsletters. 

Think of each video as an asset you can reuse in multiple ways. You want to squeeze every last drop of value from your content to optimize your ROI and make the most of your video marketing campaign.

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Start a 3-day Free Trial to Take Your Content to the Next Level with Our Educational Video Production Service

Video marketing is gaining popularity as an effective way to promote all kinds of businesses. Research shows that 83% of businesses that use video marketing say that it improves their return on investment. Creative video ads stand out among all types of video marketing content because they:

• Grab attention
• Entertain an audience
• Encourage them to check out your business 

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