Imagine this: You’ve finally created the perfect video for your brand. You’ve figured out the best video animation services to use, designed your characters, created your scenes and nailed your voiceover. You can almost hear your audience’s applause until you realize it’s just your cat. Although animation videos can be a blast to create, the process can be overwhelming. If you're feeling the pressure of video content creation, you're not alone. In this article, we'll help you take a load off by exploring video animation services, what they entail, and how to find the best option for your next project.
Moonb is a video marketing agency that offers video animation services that will help you streamline the process to get to the fun parts of animation even faster. With our expert team, you can create stunning animated videos that quickly engage your audience and elevate your brand.
Animation videos grab attention and boost retention. Research shows that people retain 95% of a message when they experience it through video. This vital recall factor is one of the reasons 59% of marketers choose animated explainer videos to promote products and services. Animated content is a powerful tool for lasting engagement. Working with a professional animation service can help ensure high-quality results that captivate your target audience.
Animation helps brands showcase their unique personality and imaginative concepts. These elements reflect your brand’s identity to connect emotionally with your audience:
With animation, you can creatively highlight your brand’s uniqueness, making it more relatable and memorable.
Animation videos are flexible and adaptable for various platforms, from social media to websites. This versatility is why about 86% of companies integrate animated videos into their marketing strategies. With cloud-based collaboration, animation studios can deliver projects efficiently and seamlessly, making producing and distributing animated content easier across channels.
Animated videos often require fewer resources than live-action content, eliminating costs associated with:
Many animation providers leverage cloud infrastructure to reduce overhead, passing these savings to customers. Opting for a subscription-based model or working with cloud-native studios can provide a budget-friendly, high-impact alternative for brands looking to scale without compromising quality.
Animation allows characters, scenes, and other visual assets to be reused and adapted for new campaigns, streamlining the process of creating fresh content that maintains brand consistency. Working with a skilled animation provider from the outset enables smooth repurposing and scaling, allowing you to leverage past work efficiently and cost-effectively.
Moonb is a video marketing agency offering unlimited video editing subscriptions. We offer seamless project management integration via:
We also have weekly strategy calls and a contract-free, full-service production approach. Moonb is a superior alternative to:
Our flexible, subscription-based model, combined with our expertise in creating compelling video content, positions us as the ideal partner for companies looking to elevate their marketing and educational initiatives through the power of video. Start a 3-day free trial to take your content to the next level.
Best for:
Full production of explainer or Kickstarter videos.
Services offered:
Offering a mix of custom animation and live-action filming, Yum Yum creates on-brand explainer videos to attract Kickstarter backers, investors or communicate what you do to customers. They also offer other video styles, including:
Yum Yum handles everything from concept to post-production which is good if you don’t know exactly what you want in a video project yet, or you're looking to bounce ideas off an experienced team.
Services offered:
This animated video company specializes in crafting engaging animated explainer videos for startups and mid-market companies. With a diverse background spanning finance, technology, and food and beverage industries, Yans has collaborated with prominent customers such as Cisco and DoorDash. Many of this animated video production company’s projects are for brands in the cryptocurrency sector, making them a good fit for businesses with a Web3 or blockchain focus.
Making them a good choice for once-off creative support, the Yans team also offers:
Services offered:
Look up anything in Lolly’s portfolio, and you’ll immediately see they’re an animation studio with a difference. Though they offer a full range of animated video services, they’re best known for their unique character designs, ranging from dancing hi-fis to lovable monsters. Their work is characterized by their signature minimalist color palettes and elegant, uncomplicated animation techniques, creating a distinct and easily recognizable visual style.
This approach makes them a good choice for companies seeking a signature style. They’ve breathed life into numerous campaigns for customers in the pharmaceutical, technology and FinTech sectors, including notable brands like Barclays Bank.
Services offered:
As one of the larger animation studios featured here, Explain Ninja primarily provides animated video services for B2B companies needing explainer content. The animated video production company has extensive experience collaborating with tech companies and is adept at distilling complex concepts into concise, easily digestible animated videos. It also has a strong track record in producing content tailored for mobile users and app-based businesses.
If your content is aimed at smartphone users or incorporated into an app, Explain Ninja could be a good choice. One unique aspect distinguishing Explain Ninja from other companies on this list is their extensive network of professional voiceover artists from various countries. This allows them to easily access native speakers to produce localized versions of marketing videos.
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Kasra Design has been a prominent player in the animation industry since 2011. With a versatile and experienced team, they've successfully collaborated with businesses from various sectors and geographical locations, including brands such as:
The agency prides itself in many different animation styles because of its:
In addition to animated videos, Kasra works on TV commercials, events, and other live-action content. They have a proven track record in merging live-action and animated content, making them a good choice for mixed-media campaigns.
Services Offered:
Kimp offers various design solutions that cater to a wide range of creative needs. Clients benefit from a dedicated design team that operates efficiently and provides unlimited design requests and revisions. With Kimp, projects are handled in priority order, ensuring timely delivery. With over 100 design categories and access to premium stock assets, Kimp offers versatility and quality in its marketing video services.
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At Antimatter, animation and motion design serve as the vessels through which stories, ideas, and emotions are brought to life. This dynamic studio, composed of a carefully selected team of talents, is dedicated to producing high-end animations and compelling narratives. Their mission is clear:
Antimatter’s team meticulously crafts a harmonious fusion of your message with their visuals, resulting in memorable narratives that leave an indelible mark.
Services offered:
Synima is a video production agency that focuses on academic content. It provides:
As a full-service video production company, Synima also offers:
It has production teams in several global locations that can handle live event, making it a jack-of-all-trades. Synima can help with:
It works with larger companies in the healthcare and finance sectors, and its client list includes names like J.P. Morgan and Siemens Healthineers.
Services offered:
Like some other companies, Wyzowl specializes in creating explainer videos. What distinguishes them is their extensive range of animated video services and techniques. They work in various styles, from line-drawn and cut-out animation to fully realized 3D, allowing customers to use the approach that best suits their brand and message.
Wyzowl works with companies of all sizes, from startups to Fortune 500 companies across various industries. They’ve partnered with big players like Deloitte and Amazon and created niche content for companies in specialized industries such as:
They’ve worked with companies worldwide, so they’re a good choice for businesses seeking an animation partner with local expertise.
Services offered:
Demo Duck is one of this list's smaller animated video production companies. They’ve built a solid reputation working with businesses of every size. Their customer list includes everything from plucky startups to enterprise-level companies in their customer portfolio, with names like:
This top video animation agency works with customers in various industries, but much of the team’s work focuses on:
They’re also known for using unusual animation techniques. So, if you're after claymation or papercraft stop-motion animation, this might be the right animated video production company to contact.
Services offered:
With a fun, quirky style that shines through in their instructional and explainer videos, this animation company has attracted notable brands such as Microsoft and Walmart. They’ve been around since 2010 and have extensive experience providing animation services. This small, Vancouver-based animation studio mainly works with startups and newer businesses to create animated videos, helping them to:
Services offered:
With a mission to transform brands, ideas, and products into mesmerizing animated video concepts that hit home, Pigeon Studio is a well-deserved entry on this list. They have over a decade of expertise in video animation and consist of a skilled team of talented:
Pigeon offers various types of animated video content, including:
They also have extensive experience in character design (making them a good choice for designing your on-brand mascot). Industry experience includes:
Recognized names in their customer portfolio include Vinted and soft-drink company Mirinda, an online marketplace.
Services offered:
As their name suggests, Oddfellows is an animation studio that prides itself on doing things a little differently. Their approach centers on leveraging animation to forge deep emotional connections between brands and target audiences. They prioritize building a sense of community, collaborating closely with their customers, and treating them as integral creative team members. This unique approach has attracted an impressive roster of high-profile customers, including:
They partner with smaller companies across industries like:
The Oddfellows team offers animated videos across various animation styles and has experience producing everything from social videos and TV ads to short films.
Explainify is one of the leading providers of animated explainer video production services. The company is located in Fayetteville, Arkansas, with affiliate offices throughout the United States.
Explainify has worked with various organizations, from startups to Fortune 500 companies. The company has created videos for popular brands such as:
Epipheo is a video agency serving:
Founded in 2009, Epipheo quickly grew into one of the world’s largest video production companies. The team behind Epipheo uses storytelling skills to create “a-ha moments” in their videos. The agency forms a team for every project based on the client’s specific needs to achieve that.
Founded in 2012, Pigeon Studio is an animation studio with a creative portfolio for various businesses. It translates impactful video content into:
Pigeon Studio specializes in:
SPG Media is an elite video animation service provider with an extensive track record of creating emotion-driven videos for all its clients, regardless of their size or industry. They combine quality content with creative storytelling and capture the viewer’s attention to achieve that.
This animated video production company excels at crafting compelling narratives. The studio’s strength lies in transforming a simple concept into a comprehensive, fully realized product or video campaign, working with a skilled team of storytellers and visual artists.
While Luminoustudios offers a full-service production process, it's important to note that their animated video services, while available, are less extensive than those provided by some other companies on this list. Offering a mix of animation and other video styles, they’re a good option for:
As a dedicated video animation company, MotionCue focuses on creating animations that turn casual browsers into returning customers. They pride themselves on being able to work across a wide range of animation styles, including:
MotionCue collaborates with companies in various sectors, such as:
Their diverse customer list features well-known brands like Loom, Slack, and Microsoft, but they also cater to startups and businesses of all sizes. They’re a good option for companies requiring various design services. This studio also has experience producing:
Videorize is a smaller video animation company with a passionate team of animators and marketers. Their background in animation is remarkable, and they have developed a unique style over the years. This enables them to create:
When it comes to video animation services, quality is king. The best way to assess quality is to examine past work. A good animation service will have a portfolio rich with examples that resonate with your brand’s tone and needs, from smooth motion to character design. Dig deep into their projects to evaluate their animation:
Animation isn’t a one-size-fits-all endeavor. There are many types, including:
Ensure the team has the right experience for the kind of animation you need. Expertise in your industry can also enhance the relevance of the content.
Assertive communication is critical to a smooth project to incorporate your feedback and ideas into the final product. Ensure they provide a:
A good animation service should tailor its approach to your brand, offering customization that reflects your:
Avoid services that rely heavily on generic templates if you want a unique video.
Consider their project timeline and ensure it aligns with your deadlines. Be realistic about how long it takes to create quality animation but ensure the agency can commit to a reasonable timeframe.
Animation costs vary widely, so ensure their pricing aligns with your budget. Some agencies offer subscription-based models, which can provide consistent output for a fixed rate, saving costs if you need multiple videos over time.
Reviews and testimonials give insights into client satisfaction and highlight the agency's strengths and areas for improvement. Look for reviews that discuss project quality, communication, and whether the agency met deadlines and expectations.
Moonb is a video marketing agency offering unlimited video editing subscriptions. We offer seamless project management integration via:
We also have weekly strategy calls and a contract-free, full-service production approach. Moonb is a superior alternative to:
Our flexible, subscription-based model, combined with our expertise in creating compelling video content, positions us as the ideal partner for companies looking to elevate their marketing and educational initiatives through the power of video. Start a 3-day free trial to take your content to the next level.
2D animation is the classic style most people think of when they hear the word animation. It’s all about flat, two-dimensional graphics moving in a way that brings them to life. You’ve probably seen this in cartoon-style explainer videos that simplify complex ideas and make them easy to understand.
What it’s good for:
2D animation creates straightforward, cost-effective videos that tell a story or explain a concept. It’s ideal for businesses that want to produce content quickly and efficiently without sacrificing creativity.
3D animation takes visuals to the next level by adding depth and realism. This style is perfect for showcasing a product from every angle or creating a lifelike environment where viewers can almost step.
What it’s suitable for:
3D animation is the best option for high-quality, detailed presentations. It’s also beneficial for:
Motion graphics involve moving text and graphic elements in a way that’s visually engaging and easy to follow. This style often presents information clearly and effectively, making it a favorite for corporate videos and infographics.
What it’s suitable for:
Motion graphics are perfect for presenting complex information in a way that’s not just digestible but also engaging. They’re often used in:
Whiteboard animation mimics the experience of watching someone draw out an explanation on a whiteboard. It’s a simple yet highly effective way to break down complex topics into bite-sized, easy-to-understand segments.
What it’s suitable for:
Whiteboard animation is excellent for:
Stop-motion animation involves physically manipulating objects in small increments between individual frames, creating the illusion of movement when the sequence is played continuously. This unique style often has a handmade, authentic feel.
What it’s good for:
Stop Motion is ideal for brands looking to add a touch of creativity and craftsmanship to their content. It’s great for storytelling with a personal, handcrafted touch.
Also known as kinetic typography, this style involves animating text dynamically and visually appealingly. It’s all about making words move and interact with the viewer, often used in marketing campaigns and social media videos.
What it’s suitable for:
Typography animation is perfect for emphasizing:
Animation services vary in cost depending on the project's complexity and the animator's expertise. Amateur animators can create basic animations for as little as $50 per minute. You should pay at least $200 per minute for more professional projects to get a reasonable quality product. Here’s a breakdown of the different animation service providers and what you can expect to pay for your video based on the animator’s level of expertise.
If you’re looking for basic animation, amateur animators offer a budget-friendly option, typically ranging from $50 to $300 per minute. While this might work for simple projects, it’s essential to consider that quality may be limited due to fewer resources and experience. This option can work for essential explainer videos, although it may lack finesse for higher-end productions.
Freelance animators offer flexibility and a wide range of styles, with prices averaging between $200 and $3,000 per minute. The cost will depend on the complexity and style of the animation, as well as the animator’s experience. Freelancers can be an ideal middle ground, allowing you to find skilled animators more flexibly, although project consistency and communication can vary.
Small animation studios, typically with a team of professionals, offer solid, reliable work in the $1,000 to $5,000 per minute range. These studios generally provide good-quality custom animation, though they may need more bandwidth for multiple projects at once, which could lead to longer timelines. Mid-tier studios often balance quality and cost, making them a good choice for companies needing quality videos without the premium price tag.
Professional animation companies provide a dedicated team, including scriptwriters, animators, and sound designers, for a fully customized experience. Pricing is typically between $3,000 and $10,000 per minute. These companies emphasize a collaborative approach, tailoring every detail to your brand’s needs. This tier is ideal for brands aiming for high-quality videos that effectively communicate complex messages and leave a lasting impact.
One of the most cost-effective options for ongoing animation needs is working with a Creative-as-a-Service (CaaS) agency that offers subscription-based pricing. Instead of paying per project, a subscription model provides a steady flow of animated content at a predictable rate, often with quick turnarounds and lower costs. CaaS agencies make it easy to scale your animation needs while maintaining quality. They are a smart choice for companies looking to integrate animation consistently without the cost variability of one-off projects.
Moonb is a video marketing agency that offers an unlimited video editing subscription service. We stand out as a superior alternative to:
Our flexible, subscription-based model combined with our expertise in creating compelling video content positions us as the ideal partner for companies looking to elevate their marketing and educational initiatives through the power of video.
Start a 3-day free trial to take your content to the next level.
Moonb offers seamless project management integration via:
We also conduct weekly strategy calls to align with your business goals and help you achieve them through video. We feature a contract-free, full-service production approach, so you never have to worry about getting locked into a long-term agreement that doesn’t serve your needs. Instead, you can use Moonb as long as you want and cancel anytime for any reason.
Video marketing is absolutely one of the best investments you can make for your brand! It captures attention like no other medium, keeping your audience engaged and eager to learn more. Plus, it often delivers a fantastic return on investment (ROI), making it a smart choice for any business. In a world where social media is dominated by video content, using it effectively can help you connect with your audience in a memorable and impactful way. Don't miss out on this powerful tool to elevate your marketing strategy!
Marketing videos can be very expensive, especially with traditional agencies, where costs can reach $20,000 to $40,000 per minute. With moonb, we offer a flat monthly cost that provides you access to a dedicated team focused on delivering high-quality videos quickly and efficiently, making the process more budget-friendly while still maintaining exceptional standards.
There are no limits to revisions during the process. We want to make sure you’re completely satisfied with the final product, so we’ll work with you until it meets your expectations.
The marketing video production process can vary widely depending on the brief. For short-form packages, it might take just a few days, while more complex advanced animations could require a few weeks to ensure quality and attention to detail.
For most marketing videos, aim for a length of 30 to 90 seconds. This duration is typically enough to engage viewers while conveying your key message effectively. However, depending on the content and platform, some videos can be longer, so consider your audience's attention span and the context of your message.
Of course! We smoothly manage your project from the initial idea to the final publication. We take care of writing, visuals, animation, voiceover, editing, sound, branding, and more. You can participate as much as you like or let us handle everything. We'll make sure your content is perfect for any platform that supports videos.
Once you subscribe, you will receive an email within a few minutes containing two essential links. The first link directs you to our production platform where you can access all your videos and request reviews. The second link takes you to your customer portal to manage your subscription. Your dedicated video team will contact you immediately to schedule a first call, during which we'll gather all the necessary information to get started. We'll then create a content strategy plan and begin working on your productions. We will develop a content calendar with precise deliverables and a review process. You can be as involved as you wish or leave it entirely in our hands.
If your dedicated team has started work on your designs or videos before you decide to cancel, you won't be eligible for a refund.
Absolutely, you'll receive the working files, and you'll own all the intellectual property created.
As soon as you sign up, you'll be assigned a dedicated video team, supervised by a Creative Director who will be your main point of contact. You will be onboarded to our production platform, where you can oversee the entire process and manage each video production.
Absolutely, your privacy matters to us. We can offer you our standard Non-Disclosure Agreement (NDA), or you are welcome to provide your own.
Not hard at all, we keep things simple: no documentation or extensive process is involved and you can cancel at any point in time. Just log in to your Moonb account and you can cancel with just a few clicks. Need a hand with this? No worries. You can request assistance via email or directly to your dedicated team.
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