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SaaS Video Production

Turning complex saas into easy-to-get visuals.

What are SaaS videos and why use them?


SaaS videos are short, engaging clips designed to explain software products and services. Think of them as a quick way to show how your software works and why it’s awesome. These videos help break down complex features into easy-to-understand chunks, so potential users can get a clear picture of what your software can do for them. Whether it's for a product demo, a feature highlight, or a general overview, these videos are great for grabbing attention and making sure people really get what your software is all about.

What makes a great SaaS video?


A great SaaS video is all about clarity and appeal. First, it should clearly explain the software's features and benefits without using too much tech jargon. Keep it simple and straightforward. Second, the video should be visually engaging, using animations or graphics that make the information easier to digest and remember. Finally, it should have a strong call-to-action, guiding viewers on what to do next, whether it's signing up for a free trial or getting in touch for more details.

Why focus on SaaS videos?


Focusing on SaaS videos can significantly boost your marketing efforts. They make it easier for potential customers to understand and engage with your software. With well-made videos, you can showcase your software’s strengths, address common questions, and demonstrate real-life applications. This approach not only helps in converting leads into users but also builds trust and credibility by presenting your product in a professional and accessible way.

Get in touch
testimonial image
We were so impressed that after starting the first video we asked them for two more.

Danila De Stefano - CEO, Unobravo

How does Moonb create a concept for a SaaS video?

At Moonb, our process begins with a deep dive into understanding your SaaS product, its features, and your target audience. We then gather our team to brainstorm innovative ways to present your software. We experiment with different ideas and approaches—whether that's using a relatable metaphor or a unique visual style—to find the most impactful way to highlight your product's benefits. The key to a great SaaS video is balancing engaging visuals with clear messaging. We focus on creating content that not only captures attention but also clearly communicates how your software solves problems. By combining creative concepts with strategic insights, we ensure your video not only informs but also inspires viewers to take action.

Clear Communication

SaaS products often come with complex features, but video can make them simple to understand. Moonb's videos break down technical details into clear, engaging content. With 64% of consumers more likely to buy after watching a video, our videos ensure your software’s value is communicated effectively.

Boosted Conversions

Video content is a powerful tool for driving sales. Including a video on your landing page can increase conversions by up to 80%. Moonb’s videos guide viewers through your SaaS product’s benefits, helping turn interested leads into committed customers.

Enhanced Education

Educating your audience is key to building trust. Moonb’s videos simplify complex concepts and highlight key features, making it easier for users to understand your software’s value. With 91% of users favoring visual content, our videos keep your audience engaged and informed.

Related Video Examples

Have Questions?

How successful is video marketing?

Video marketing is absolutely one of the best investments you can make for your brand! It captures attention like no other medium, keeping your audience engaged and eager to learn more. Plus, it often delivers a fantastic return on investment (ROI), making it a smart choice for any business. In a world where social media is dominated by video content, using it effectively can help you connect with your audience in a memorable and impactful way. Don't miss out on this powerful tool to elevate your marketing strategy!

How much do marketing videos typically cost?

Marketing videos can be very expensive, especially with traditional agencies, where costs can reach $20,000 to $40,000 per minute. With moonb, we offer a flat monthly cost that provides you access to a dedicated team focused on delivering high-quality videos quickly and efficiently, making the process more budget-friendly while still maintaining exceptional standards.

Is there a limit to revisions during the process?

There are no limits to revisions during the process. We want to make sure you’re completely satisfied with the final product, so we’ll work with you until it meets your expectations.

How long does the marketing video production process take?

The marketing video production process can vary widely depending on the brief. For short-form packages, it might take just a few days, while more complex advanced animations could require a few weeks to ensure quality and attention to detail.

How long should my marketing video be?

For most marketing videos, aim for a length of 30 to 90 seconds. This duration is typically enough to engage viewers while conveying your key message effectively. However, depending on the content and platform, some videos can be longer, so consider your audience's attention span and the context of your message.

Can you handle the entire process?

Of course! We smoothly manage your project from the initial idea to the final publication. We take care of writing, visuals, animation, voiceover, editing, sound, branding, and more. You can participate as much as you like or let us handle everything. We'll make sure your content is perfect for any platform that supports videos.

What does the onboarding process look like?

Once you subscribe, you will receive an email within a few minutes containing two essential links. The first link directs you to our production platform where you can access all your videos and request reviews. The second link takes you to your customer portal to manage your subscription. Your dedicated video team will contact you immediately to schedule a first call, during which we'll gather all the necessary information to get started. We'll then create a content strategy plan and begin working on your productions. We will develop a content calendar with precise deliverables and a review process. You can be as involved as you wish or leave it entirely in our hands.

Are there any refunds if I don't like the service?

If your dedicated team has started work on your designs or videos before you decide to cancel, you won't be eligible for a refund.

Will I have the working files? What about ownership of the work?

Absolutely, you'll receive the working files, and you'll own all the intellectual property created.

Who will be my point of contact?

As soon as you sign up, you'll be assigned a dedicated video team, supervised by a Creative Director who will be your main point of contact. You will be onboarded to our production platform, where you can oversee the entire process and manage each video production.

Do you sign non-disclosure agreements?

Absolutely, your privacy matters to us. We can offer you our standard Non-Disclosure Agreement (NDA), or you are welcome to provide your own.

How hard is it to cancel a subscription?

Not hard at all, we keep things simple: no documentation or extensive process is involved and you can cancel at any point in time. Just log in to your Moonb account and you can cancel with just a few clicks. Need a hand with this? No worries. You can request assistance via email or directly to your dedicated team.

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