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Commercial Video Production

Everything from TV commercials and YouTube/Instagram ads to social media promotions and more.

What are commercial video ads and why use them?

Commercial video ads are concise, high-impact videos, typically lasting 30 seconds or less, that aim to spotlight your brand, product, or service. Unlike detailed explainer videos, these ads focus on creating a memorable impression and generating buzz. Their main goal is to quickly grab attention, spark interest, and entice potential customers with a compelling teaser.

Why use them?

These ads are crucial for driving brand awareness and excitement, especially in a crowded digital landscape. By leveraging platforms like YouTube, Facebook, and streaming services, you can reach specific audiences and maximize your brand’s visibility. Digital ad campaigns offer flexibility and targeted reach, which can amplify your message more effectively than traditional TV spots. While success often requires a marketing budget, well-crafted ads can achieve significant engagement and even go viral, as evidenced by some ads racking up millions of views.

What does a commercial video production look like?

A commercial video production typically features high-energy, branding-focused content designed to generate excitement. It’s usually 30 seconds or shorter and includes a strong call-to-action. The video should be visually engaging and share-worthy to maximize its impact. It often involves a clear, concise message that resonates with viewers and motivates them to take action, making it a powerful tool for capturing attention and driving brand interactions.

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Moonb's quick responses and quality work in a very short amount of time were impressive.

Michael Boyer - Marketing Manager, Fortis

How does Moonb create a concept for an advertisement?

At Moonb, crafting a concept for a commercial video is one of our favorite tasks. Our goal is to create something that truly excites people about your product or service, so we dive deep into understanding your offering and your audience. We start by experiencing your product or service ourselves, getting a solid grasp of your market and customers, and then brainstorming fresh, creative ideas. We balance creativity with strategic thinking to develop concepts that grab attention and make a real impact.

How can you make your commercial video stand out?

To make your commercial video stand out, hook viewers instantly with striking visuals and a gripping story to stop their scroll, emotionally connect by using storytelling to forge a real connection and make your message resonate, and burn into their brain with high-quality videos that leave a lasting impression and enhance brand recall and recognition.

Are you ready to make your commercial videos stand out? 🤔

Commercial videos can be a game-changer for your brand. They offer a striking visual appeal that grabs attention instantly, making your brand unforgettable. With enhanced message retention, animated commercials convey information in a memorable way, increasing viewer retention. Plus, their versatility across platforms allows you to extend your reach and enhance your brand's visibility.

How do you gauge the effectiveness of a commercial video production?

With commercials, view count is a key sign of success. If your ad isn’t getting seen, it’s not doing its job. As we said, boosting those numbers might need a bit of a promotional budget. Once you start racking up views, check how engaged people are with your ad. For a quick 15-30 second spot, aim for engagement rates of around 80%-90%.

Related Video Examples

Have Questions?

How successful is video marketing?

Video marketing is absolutely one of the best investments you can make for your brand! It captures attention like no other medium, keeping your audience engaged and eager to learn more. Plus, it often delivers a fantastic return on investment (ROI), making it a smart choice for any business. In a world where social media is dominated by video content, using it effectively can help you connect with your audience in a memorable and impactful way. Don't miss out on this powerful tool to elevate your marketing strategy!

How much do marketing videos typically cost?

Marketing videos can be very expensive, especially with traditional agencies, where costs can reach $20,000 to $40,000 per minute. With moonb, we offer a flat monthly cost that provides you access to a dedicated team focused on delivering high-quality videos quickly and efficiently, making the process more budget-friendly while still maintaining exceptional standards.

Is there a limit to revisions during the process?

There are no limits to revisions during the process. We want to make sure you’re completely satisfied with the final product, so we’ll work with you until it meets your expectations.

How long does the marketing video production process take?

The marketing video production process can vary widely depending on the brief. For short-form packages, it might take just a few days, while more complex advanced animations could require a few weeks to ensure quality and attention to detail.

How long should my marketing video be?

For most marketing videos, aim for a length of 30 to 90 seconds. This duration is typically enough to engage viewers while conveying your key message effectively. However, depending on the content and platform, some videos can be longer, so consider your audience's attention span and the context of your message.

Can you handle the entire process?

Of course! We smoothly manage your project from the initial idea to the final publication. We take care of writing, visuals, animation, voiceover, editing, sound, branding, and more. You can participate as much as you like or let us handle everything. We'll make sure your content is perfect for any platform that supports videos.

What does the onboarding process look like?

Once you subscribe, you will receive an email within a few minutes containing two essential links. The first link directs you to our production platform where you can access all your videos and request reviews. The second link takes you to your customer portal to manage your subscription. Your dedicated video team will contact you immediately to schedule a first call, during which we'll gather all the necessary information to get started. We'll then create a content strategy plan and begin working on your productions. We will develop a content calendar with precise deliverables and a review process. You can be as involved as you wish or leave it entirely in our hands.

Are there any refunds if I don't like the service?

If your dedicated team has started work on your designs or videos before you decide to cancel, you won't be eligible for a refund.

Will I have the working files? What about ownership of the work?

Absolutely, you'll receive the working files, and you'll own all the intellectual property created.

Who will be my point of contact?

As soon as you sign up, you'll be assigned a dedicated video team, supervised by a Creative Director who will be your main point of contact. You will be onboarded to our production platform, where you can oversee the entire process and manage each video production.

Do you sign non-disclosure agreements?

Absolutely, your privacy matters to us. We can offer you our standard Non-Disclosure Agreement (NDA), or you are welcome to provide your own.

How hard is it to cancel a subscription?

Not hard at all, we keep things simple: no documentation or extensive process is involved and you can cancel at any point in time. Just log in to your Moonb account and you can cancel with just a few clicks. Need a hand with this? No worries. You can request assistance via email or directly to your dedicated team.