Supercharge your content to grow faster.

Branded Video Production

Leveraging branded video content to connect with your audience and keep them engaged.

What is branded video content and why should you use it?

Branded video content is a strategy for advancing a particular message or goal while keeping your company in the background. This type of content should be authentic, engaging, typically under 60 seconds, and aimed at your core audience.

Unlike traditional ads, branded videos don’t focus on selling anything; in fact, many don’t even mention the brand directly. Instead, they aim to humanize your business by forging an emotional connection with viewers and enhancing your brand’s voice.

What are the key traits of effective branded video production?

-Brief and concise
-Not overtly promotional
-Narrates a story
-Appears genuine and authentic
-Offers a unique perspective and voice

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When and how should you use branded video content?

Branded video content can be used for various purposes, primarily to entertain or educate an audience. These videos are particularly effective for capturing the interest of potential new customers on platforms like social media or YouTube without delivering a hard sell. They also help engage your loyal customer base by highlighting your offerings and capabilities in a captivating way. In short, use branded videos to build awareness and foster connections with both new and existing customers. Consider creating a series for more in-depth exploration of topics, incorporating them into PR campaigns, or for continuous social media engagement.

Get in touch

We feel fortunate to have found a such a great studio to work with.

Derek Konofalski - Founder, Sleepy Time Studios

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How does Moonb develop a concept for a branded video production?

Moonb develops a concept for branded video content by first gaining a deep understanding of the message we need to convey and its significance to your audience. If the topic has been covered in your blog, industry publications, or other videos, we thoroughly review these sources to grasp the content fully. Next, we create engaging ways to present this message, whether it’s straightforward or intricate, ensuring it resonates with your target audience. We also consider the platforms where the branded video will be distributed to tailor the production and design elements accordingly.

Making customer testimonials a breeze…

We ensure a smooth and enjoyable experience, so promoting your brand feels effortless, with top-notch video quality and animations that give your brand a polished look. Branded videos are a proven method for building customer trust and can deliver significant returns on investment.

Earn Your Audience’s Trust 🤝

If you want to build credibility branded videos are your go-to. They let you share your stories & your experiences. This authentic, relatable content resonates deeply with potential buyers and can make a big impact on their decision-making.

How do you gauge the success of branded video content?

The success of branded video content is assessed through key marketing metrics rather than direct sales outcomes. Instead of focusing on conversions, it's more effective to evaluate the overall reach and engagement. For videos, this includes metrics such as the number of views, comments, and social shares.

Have Questions?

How successful is video marketing?

Video marketing is absolutely one of the best investments you can make for your brand! It captures attention like no other medium, keeping your audience engaged and eager to learn more. Plus, it often delivers a fantastic return on investment (ROI), making it a smart choice for any business. In a world where social media is dominated by video content, using it effectively can help you connect with your audience in a memorable and impactful way. Don't miss out on this powerful tool to elevate your marketing strategy!

How much do marketing videos typically cost?

Marketing videos can be very expensive, especially with traditional agencies, where costs can reach $20,000 to $40,000 per minute. With moonb, we offer a flat monthly cost that provides you access to a dedicated team focused on delivering high-quality videos quickly and efficiently, making the process more budget-friendly while still maintaining exceptional standards.

Is there a limit to revisions during the process?

There are no limits to revisions during the process. We want to make sure you’re completely satisfied with the final product, so we’ll work with you until it meets your expectations.

How long does the marketing video production process take?

The marketing video production process can vary widely depending on the brief. For short-form packages, it might take just a few days, while more complex advanced animations could require a few weeks to ensure quality and attention to detail.

How long should my marketing video be?

For most marketing videos, aim for a length of 30 to 90 seconds. This duration is typically enough to engage viewers while conveying your key message effectively. However, depending on the content and platform, some videos can be longer, so consider your audience's attention span and the context of your message.

Can you handle the entire process?

Of course! We smoothly manage your project from the initial idea to the final publication. We take care of writing, visuals, animation, voiceover, editing, sound, branding, and more. You can participate as much as you like or let us handle everything. We'll make sure your content is perfect for any platform that supports videos.

What does the onboarding process look like?

Once you subscribe, you will receive an email within a few minutes containing two essential links. The first link directs you to our production platform where you can access all your videos and request reviews. The second link takes you to your customer portal to manage your subscription. Your dedicated video team will contact you immediately to schedule a first call, during which we'll gather all the necessary information to get started. We'll then create a content strategy plan and begin working on your productions. We will develop a content calendar with precise deliverables and a review process. You can be as involved as you wish or leave it entirely in our hands.

Are there any refunds if I don't like the service?

If your dedicated team has started work on your designs or videos before you decide to cancel, you won't be eligible for a refund.

Will I have the working files? What about ownership of the work?

Absolutely, you'll receive the working files, and you'll own all the intellectual property created.

Who will be my point of contact?

As soon as you sign up, you'll be assigned a dedicated video team, supervised by a Creative Director who will be your main point of contact. You will be onboarded to our production platform, where you can oversee the entire process and manage each video production.

Do you sign non-disclosure agreements?

Absolutely, your privacy matters to us. We can offer you our standard Non-Disclosure Agreement (NDA), or you are welcome to provide your own.

How hard is it to cancel a subscription?

Not hard at all, we keep things simple: no documentation or extensive process is involved and you can cancel at any point in time. Just log in to your Moonb account and you can cancel with just a few clicks. Need a hand with this? No worries. You can request assistance via email or directly to your dedicated team.