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Internal and Training Videos

Ensuring that your team stays well-informed and on the same page with video updates.

What is an Internal Video?

Internal videos, including training videos, are designed to educate employees, share company policies, and provide guidance on their roles. These videos serve as a visual tool to offer information, demonstrate processes, and help staff develop new skills while ensuring they follow company procedures and compliance requirements

Benefits of Internal Videos:

Operational Efficiency: 📈 Videos streamline training, allowing employees to quickly access essential information.

Cost-Effective Training: 💸 Save on travel and print costs compared to traditional training methods.

Remote and Flexible Learning Pace: 🏠📚 Whether in the office or remote, employees can learn at their own pace, pausing or replaying content as needed.

Consistent Updates: 🔄 Ensure your team gets timely, consistent updates, keeping everyone informed and aligned.

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This was the best experience we have had with a large project like this.

Josh Kirshman - Director of Marketing and Digital, United Way

What are the characteristics of an internal video?

An internal communications video should be three minutes or less, keeping it short and to the point for quick and efficient communication. It should deliver information in a clear and concise manner, making it easily understandable. The video should reflect your company’s unique style and tone, staying true to your brand voice. It should be tailored to address the specific needs and interests of your team or department, ensuring it resonates with the intended audience.

When and how should I use an internal communications video?

Use an internal communications video whenever you need to deliver important updates or information to the entire company or a specific department. These videos are great for replacing company-wide emails, intranet posts, or onboarding materials, making it easier to reach a broad audience. It’s crucial that these messages come from senior management and that leadership supports their creation and distribution.

Why use these types of videos?

With hybrid and remote work becoming the norm, internal communications videos are a modern solution to keep everyone aligned. Instead of traditional newsletters or Slack messages, these videos offer a more engaging way to educate and inform your team. Plus, you can track performance and see which topics resonate most.

How does Moonb approach internal comms video production?

At Moonb, we dive into understanding your content and audience, including how they'll watch the videos. We often feature team members to personalize the experience and make it engaging. This approach not only enhances the video but also helps us produce more content at a lower cost. For complex topics, we use animation to clearly communicate the message.

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